How to Spark a Revolution
How do you actually make change happen when change is so hard? We’re experiencing history’s highest rate of change, and most organizations overestimate how much control they have, but in 10 years, 40 percent of the Fortune 500 companies will no longer exist in a meaningful way. So now is the time for action. For change.
After helping 500 brands, billionaires and CEOs adapt to change faster, Jeremy Gutsche will inspire your group to better understand the urgency for change. Then he’ll get to tactics, offering specific frameworks, best practices, and winning methods that can be directly implemented to make change happen, faster. These methods cover 4 key topics, including how to: 1) Inspire Purpose; 2) Implement Methods of Change; 3) Discover Opportunity with the 18 Most Powerful Megatrends (based on Trend Hunter’s study of 100,000,000 people) and 4) Create Action, in yourself, your organization and your customer.
Better & Faster The Proven Path to Unstoppable Ideas
In this talk, Jeremy Gutsche will teach you a proven path to unstoppable ideas. With tactics he’s developed by studying tens of thousands of ideas, and frameworks he’s tested while helping to solve some of the world's toughest innovation problems with his 300+ clients, ranging from Coca-Cola to Sony to Wells Fargo, he’ll teach you to look for the patterns of opportunity right in front of you. How do we overcome psychological traps that block our success? Based on his book Better and Faster: The Proven Path to Unstoppable Ideas, Gutsche connects human evolution with our ability to adapt to rapid change, showing you why smart people miss great ideas and what to do about it. Gutsche’s highly engaging, humorous, and educational lessons are drawn from the untold tales of reclusive billionaires, and ordinary people who achieved the unthinkable by simply seeing the opportunities that others overlooked. He’ll teach you to see patterns and clues that will lead you to be a better investor, better innovator, better creator, and better at adapting. You will be better and faster.
Adapt & Disrupt Capture New Business Opportunities and Stay Ahead of the Pack
After finding success, many companies fall into a pattern of dire complacency. Their decision-makers forget about adapting and making change happen. Enthralled with their achievements, they’re afraid to fail at something new—so they don’t even try. Once-thriving corporate cultures can quickly wilt, and the results can be deadly. Just ask Kodak, Blackberry, Blockbuster, or Smith Corona, whose leaders didn’t adapt at crucial moments of transformation. Today, no one within a company can afford to stagnate. Each employee needs to keep pushing forward. In this powerful talk, Jeremy Gutsche shows you how to awaken, hunt, and capture those immense opportunities that others might too easily dismiss. And, he explains how to actually make these ideas happen. Drawing on 200 interviews with CEOs, Trendhunter’s study of 250,000 innovations from a virtual focus group of 100,000,000 people, new case studies of a variety of brands, and even his family’s personal journey of entrepreneurial daring, Gutsche challenges audiences to define their core values, and guides them toward a new outlook on innovation, disruption, and adaptation.
Custom Reinvention Workshops
If you are looking for a transformative change and next-level thinking, you need one of Jeremy Gutsche's 2-7 hour reinvention workshops to follow his innovation keynote. The workshops are high-impact, high-intensity experiences that the world's leading companies, billionaires, CEOs, and NASA have relied on to either:
1. Dramatically accelerate innovation,
2. Extract the best thinking from your teams,
3. Prototype your future; or
4. Make change happen when change is hard.
Following his keynote speech, Gutsche will guide your team through his proven methodology in a series of exercises applied directly to your most concerning challenges. Sub-groups of 4-8 people will work together developing impactful new ideas, disruptive thinking, and a cohesive set of next steps. Multiple teams provide multiple perspectives, leading to even more ideas. Workshops can include a dozen people or a full conference room, although the structure is different based on size. Also note the workshops are especially useful for CEO participation, corporate boards, and leadership teams.
Exploiting Chaos 150 Ways to Spark Innovation During Times of Change
Times of change and uncertainty can spark the greatest opportunities for innovation. Many multi-billion dollar corporations like Hewlett-Packard, Disney, and Microsoft were started during periods of economic recession. Jeremy Gutsche, North America’s most sought after authority on trend hunting, shows you how to gain an edge in business by harnessing the creativity that will help your company survive and flourish in any economic climate. With a respected understanding of exploiting what’s cool and predicting future trends, Gutsche shows how to create a culture of innovation in your company, maximize the exposure of your marketing message, and think big while acting small. A fascinating and valuable talk, Gutsche details how to stimulate creativity and unlock the powerful strategies of trend-hunting to help your business thrive in these uncertain times.
Creating a Culture of Customer Obsession
In an increasingly jaded market, how can you boost sales? How can you drive customer engagement? Having the best product isn’t enough anymore. You need to spark the kinds of conversations that lead to conversion. You need to make a deeper connection that speaks to both the needs your customers are currently facing and the changes coming down the pike. In this talk, Jeremy Gutsche takes you through the hard data on the kinds of engagement that lead to sales. Drawing on case studies with millions of data points, Gutsche illustrates how chaos creates opportunity in sales, how to infectiously message your idea, how to make messages pop through the clutter, and—ultimately—how to innovate the sales process and build a culture of customer obsession.
Jeremy’s pet peeve is that most motivational speakers are inspiring, but they lack actual takeaway points and applicable next steps. His innovation keynotes are full of takeaways, frameworks and homework questions. Get a truly personalized experience with 5–10 pages of custom insight delivered to each attendee based on Trend Hunter’s innovation assessment/personality test. You’ll uncover your key strengths, innovation blindspots, and see how you and your organization compare to the world’s top innovators.
Plus, every attendee gets access to $2,000 - $6,000 in extras, including Trend Hunter’s 2018 Trend Report (worth $1,500 per person), an Exploiting Chaos e-book, follow-up videos, and (depending on the event) a $4,000 custom trend report.