901-754-9404
My List0

We've now made it easier for you to research and save your favorite keynotes speakers. Click on the + sign to add a speaker to your Speaker List and email your favorites to colleagues and friends.

Michael Solomon Speaker

Michael R Solomon

    • Authority on Consumer Behavior and Lifestyle Marketing
Fee Range

$10,000 - $15,000

Travels From

Pennsylvania

Michael Solomon Speaking

Michael Solomon Speaking

Michael R. Solomon “wrote the book” on understanding consumers. Literally. Hundreds of thousands of business students have learned about Marketing from his books including Consumer Behavior: Buying, Having, and Being -- the most widely used book on the subject in the world.

Michael’s mantra: We don’t buy products because of what they do. We buy them because of what they mean. He advises global clients in leading industries such as apparel and footwear (Calvin Klein, Levi Strauss, Under Armour, Timberland), financial services and e-commerce (eBay, Progressive), CPG (Procter & Gamble, Campbell’s), retailing (H&M), sports (Philadelphia Eagles), manufacturing (DuPont, PP&G) and transportation (BMW, United Airlines) on marketing strategies to make them more consumer-centric. He regularly appears on television shows including The Today Show, Good Morning America, and CNN to comment on consumer issues, and he is frequently quoted in major media outlets such as The New York Times, USA Today, Adweek and Time

As a Professor of Marketing (in the Haub School of Business at Saint Joseph’s University in Philadelphia) and an industry consultant, Michael combines cutting-edge academic theory with actionable real-world strategies. He helps managers get inside the heads of their customers so they can anticipate and satisfy their deepest and most pressing needs – today and tomorrow. An executive at Subaru said it best: “The man is a scholar who is current and street-wise.”

Michael is passionate about the extraordinary world of the ordinary consumer. He brings humor and arresting visuals to his keynotes to show how everyday behaviors are much more meaningful than you thought – and an essential pathway to grabbing the attention and loyalty of your customers. The marketing guru Philip Kotler summed it up when he stated, “Solomon has the mind of a scientist and the writing flair of a journalist.”

Profit from Disruption: Tear Down Marketing’s Old Walls to See the Future of Your Business

Fundamental categories that form the bedrock of marketing strategy and customer insights simply no longer exist. You need to understand the new landscape of consumer behavior so you don’t get left in the dust.


In this fast-moving 45-minute program you will learn:

- How you can reach today’s consumers, who plug into a “hive mind” that tells them what to buy.
- Why the debate about “offline versus online” marketing strategies is useless.
- How to market with rather than market to your customers.
- Why your customers rely upon your brands to tell them who they are.
- How to develop new killer products and services by demolishing your industry’s walls

 

NEW KEYNOTE!!!!
The Many Faces of AI: What (Or Whom) Will Consumers Trust – and Obey?

Everyone is buzzing about Artificial Intelligence these days, as well as they should. Machines that “think” for us already are transforming how we work, play – and shop. McKinsey tells us that some 29 million U.S. homes used some form of smart technology last year, and that number grows by over 30 percent a year.

Many organizations now deploy robots, avatars and chatbots to perform tasks we used to ask flesh-and-blood people to do. This suddenly makes the age-old question of what makes us human much less theoretical. Self-driving cars threaten to replace truck drivers. IBM’s Watson beats chess masters and veteran Jeopardy game show contestants. Movies and TV shows like Blade Runner, Westworld, and Humans that focus on the civil rights of synths, replicants and androids are center stage in popular culture. Alexa and Siri are our new guardian angels.

Where does the person stop and the machine start?

Marketers need to grapple with this question, and soon. As customers increasingly interact with machines instead of people, there are huge ramifications for the way we think about sales interactions, communications strategies, product design, and marketing channels.

Will consumers more readily accept a product recommendation from an AI agent if an attractive avatar delivers the message? Will customers become loyal to an intelligent agent, much as some do with their favorite salespeople now? Will shoppers prefer to see computer-generated models in advertising rather than real people?

Very soon, the rise of the machines will become the race of the machines. Don’t be left at the starting line. In this thought-provoking presentation we will ask:

- How does the physical appearance of a robot or avatar sales advisor affect the likelihood that customers will trust and follow its’ recommendations about what to buy?
- How will chatbots and affective computing (where software detects a consumer’s emotional state) impact sales interactions?
- As advertisers use machine learning to generate artificial images for their messages, how will AI influence ideals of beauty and the fashion industry?
- What will be the impact of dating apps, sexbots and other smart devices on interpersonal relationships?
- How will facial recognition and wearable computer technologies meld with AI to create “markets of one?”

 

A Moving Target

Consumer behavior is a moving target, but understanding how “deep meanings” influence customers worldwide will improve your aim.

 

The Young and the Restless: Capture the Hearts, Minds, and Wallets of Millennials

U.S. Millennials spend $600 billion per year, but their choices change faster than Lady Gaga changes her outfits. How can you adapt to connect with these “always on” but always changing shoppers?

 

We Really ARE What We Wear: How The Psychology of Fashion Influences Consumer Behavior

Customers literally choose from thousands of options. Fashion marketers need to dig deeper if they want to sync their offerings with what their customers seek.

Speaking Topics:

Related Speakers

Anindya Ghose

Anindya Ghose

Foremost Authority on the Mobile Economy

Jamie Metzl

Jamie Metzl

Geopolitics Expert

Barry Moltz, small business speaker

Barry Moltz

Small Business Expert

Dave Jaworski, Technology speaker

Dave Jaworski

Sales & Technology Expert

Steve McKee , Sales Speaker

Steve McKee

Author of When Growth Stalls & Power Branding

Ricky Kalmon, Communication Skills Speaker

Ricky Kalmon

Stage Hypnotist - TV Personality - Motivational Speaker

Kaplan Mobray speaker

Kaplan Mobray

Career Consultant and Founder of the Kaplan Mobray Leadership Institute

Daniel Drubin, Teambuilding Speaker

Daniel Drubin

Master of Change

Jack Shaw Speaker

Jack Shaw

Business Technology Futurist

Jim Bearden, Change Speaker

Jim Bearden

Unleashing Heroes at Work

Mari Smith,  Speaker

Mari Smith

Social Media Expert

Dave Zilko Speaker

Dave Zilko

Former Garden Fresh Gourmet executive

Testimonials

“I am banging my head against the wall right now for all the times I have done this without using Executive Speakers Bureau. This ..

Clorox Client

"The conference was an immense hit – we certainly raised the bar in our company on how conferences are planned and executed. You and yo..

Testimonials | Benchmark Global Hospitality | Executive Speakers

"Johnny Cupcakes was a hit last night! Thank you both so much for all of your assistance through this process, it has been such a positi..

Johnny Cupcakes | Testimonials | Executive Speakers

"You all were awesome to work with and helped make my life easier when planning these events. Thanks so much!” 

 

Testimonial

"Thanks so much for working on this engagement with us. It’s been a very pleasant experience. We will definitely include ESB in our sea..

Testimonial

"They have booked me to speak at events for over a decade and their professional approach and client focus is unmatched in the industry. I am..

Garrison Wynn, Sales Speaker

"Thank you, both, for making last night possible! You have been such a Joy to work with and I appreciate everything you did for us! I can't s..

Salvation Army

Our bank has held an annual business and economic conference for the past 9 years.  We have worked with Executive Speakers every year an..

I’ve used the services of a number of speakers bureaus in the past. However, my current experience working with the Executive Speakers ..

I want to thank you for all of your assistance you and Jenny were wonderful. If it had not been for you sending me suggestions I would not ha..

Need Suggestions? Have Questions?

Need Suggestions? Have Questions?

Call to discuss how we can you help find the right speaker(s) for your organization.

Get Ideas in 1 hour or less

Executive Speakers Bureau consistently receives praises about our speed and efficiency. From the beginning of your event planning, our extensive online speaker database and resourceful staff allow us to quickly equip you with the best speaker for your event.

Need a last minute speaker? No worries. Our speed and efficiency help us give you ideas for speakers in one hour or less.

Please fill in information below