Michael Tchong

How Big Is Your Data?
Since the 1980s, the world’s information storage capacity has roughly doubled every 40 months. The primary driver of the data trend are digital technologies, which gather data at far more touch points than ever before, including web and social media (visitor logs; social graph), mobile phones (apps, location-sharing), GPS devices (cameras, navigation), RFID tags (retail), and other wireless sensor networks. Databases have become so large that manipulating them has become a major challenge, propelling technologies that distribute data processing, such as Apache’s Hadoop. The fields of analytics, business intelligence and data discovery are seeing explosive growth as marketers and scientists alike tap into vast repositories of information to quench their data-seeking thirst.

Social Revolution: How Social Media Are Reinventing Our World
Revolutions create upheaval but they also usher in much-needed change and innovation. The social media revolution is not only reinventing the dialog but is also rewriting ROI measurement rules though influence metrics and the social graph.

Emerging Trends and Innovations: How Ubertrends are Reshaping Our Future
Our world is changing at warp speed. Massive trends, like Time Compression, Digital Lifestyle, and Unwired are re-engineering our lifestyle. In an exhilarating ride through the landscape of now, audiences learn how these changes impact business deliverables.
The iPadification of Society: A New Media Lifestyle EmergesNow that more e-books are sold than hard-copy books, media and marketers are swept up in a massive wave of change. See how the mobile media landscape is morphing as social networking, SoMoLo (social, mobile, local), ezines, reader apps and Square take the reins.

Can America Be Reinvented Through Crowdsourcing? In a Word, Yes!
A majority of Americans believe the U.S. is headed in the wrong direction. Is it possible to revise course and put a country on an innovation fast track? Learn how an exciting new dimension of social media, crowdsourcing, can spur much-needed change.

Innovation+Trends Unpacked: Creating a Winning Branding/Product Strategy
In this series of workshops that range in length from two-and-a-half to eight hours, attendees learn about market forces that offer opportunities to innovate; spot these trends; analyze current innovation market strategies and create innovation practices that lead to disruptive or sustaining innovations within their organization; plus foster the creativity required to seize future opportunities. These workshops are half presentation and half audience interactivity, designed to encourage fresh business approaches and perspectives. Each workshop can be tailored for marketing or product management, as the title suggests.

The Woman’s Acceptance Factor
The ascent of women has gathered so much force that it has turned into an Ubertrend. America now employs women in military combat roles. Women make up 20% of Senate and 18% of the House, both records for Washington. And 49.9% of the U.S. workforce is female, equal to 71 million employed workers. Their purchase influence at home tops $4.3 trillion with another $1.5 trillion at work. In this session, audiences will witness how the growing influence of women in business and politics is transforming our culture, and what to expect in the near future.