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Catherine Seda, e-Commerce Speaker

Catherine Seda

    • Midmarket Sales Marketing Manager, Yelp
    • Author of Search Engine Advertising and How to Win Sales & Influence Spiders
    • Internet Marketing Strategist
Full Bio
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Travels From

California

SES San Jose: Catherine Seda on Tracking Tools

SES San Jose: Catherine Seda on Tracking Tools

Web Marketing Today with Catherine Seda on PPC Ad Tips

Web Marketing Today with Catherine Seda on PPC Ad Tips

Catherine Seda Speaker Biography


Author of Search Engine Advertising and columnist for Entrepreneur magazine, Internet marketing expert Catherine Seda reveals practical revenue-generating tips and cost-saving tools in her dynamic presentations. She’s a popular speaker on the topics of search engine marketing, affiliate management and low-cost Web site promotion.

Since 1995, Catherine has worked with organizations in the U.S. and Europe to leverage the Internet as a marketing tool. As the marketing executive of a Web agency for five years, she championed client online promotions that included: search engine optimization, pay-per-click media buys, opt-in e-mail, banner advertising, link popularity campaigns, custom sweepstakes and ROI (return on investment) tracking. She also designed the search engine program, which included co-creating an affiliate trademark protection strategy, for a direct response TV agency’s clients. Through her agency, Seda Communication, Catherine offers workshops and on-site training for search engine marketing. Additionally, she leads a team of search engine specialists in managing corporate client campaigns.

Catherine Seda believes in a “test before you invest” Internet marketing strategy for immediate and long-term success. She customizes presentations with success strategies for any level of marketer – from novice to entrepreneurs and business executives.

  • Top Strategies for E-Business Growth
  • Using Search Engines to Increase Your Sales
  • Selling More to Your Customers with Low-Cost E-Marketing
  • Successful E-Commerce Sites for Small Business

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