901-754-9404
My List0

We've now made it easier for you to research and save your favorite keynotes speakers. Click on the + sign to add a speaker to your Speaker List and email your favorites to colleagues and friends.

using System.Text.RegularExpressions;
James Lawrence, Speaker

James Lawrence

    • The Iron Cowboy
    • Guinness World Record Holder, Author, and Eco-Challenge Team Leader
    • Mental Toughness and Peak Performance Speaker
Full Bio
In Person-Fee 🛈

$30,000 - $50,000

Virtual Fee:

Please Inquire

Travels From

Utah

Keynote speaker The Ironcowboy James Lawrence tells his story

Keynote speaker The Ironcowboy James Lawrence tells his story

James Lawrence Sizzle Reel

James Lawrence Sizzle Reel

Get Mentally TOUGH, Achieve Your Goals and Do The IMPOSSIBLE By Doing This TRICK | James Lawrence

Get Mentally TOUGH, Achieve Your Goals and Do The IMPOSSIBLE By Doing This TRICK | James Lawrence

Episode 3 - Iron Cowboy and Vivint Smart Home

Episode 3 - Iron Cowboy and Vivint Smart Home

How to Master Mental Toughness | James Lawrence on Impact Theory

How to Master Mental Toughness | James Lawrence on Impact Theory

Breaking endurance barriers, one step at a time | Lucy Lawrence & James Lawrence | TEDxTWU

Breaking endurance barriers, one step at a time | Lucy Lawrence & James Lawrence | TEDxTWU

James Lawrence Speaker Biography


James didn’t grow up an endurance athlete. In fact, he could barely finish his first 5k at the age of 28. But that failure fueled a competitive spirit, and a desire to achieve something his current body told him was impossible.

“I was determined to NOT let my failure define me.” Years of focused training shaped James to become an elite short-distance triathlete. Along the way, he learned to push past his mental limits and find his true physical boundaries.

In 2010, James set out on a journey to find those physical limitations. He set his first World Record by completing 22 70.3 Ironman races in just 30 weeks, exceeding the previous record of 20.

“There was a fire inside, and I had to let it burn.” But James did not find his limit – he could reach higher. In 2012 he set his second world record by completing 30 full-distance triathlons in less than 52 weeks, across 11 countries, crushing the previous world record of 22. It was then James realized his limitations weren’t physical, they were mental.

“I knew I could do more, reach higher.” Determined, James set out to find his mental limit and test his focus, determination, and will power, James set out to complete something everyone told him was impossible. Two and half years of strictly regimented training prepared James to attempt this feat. But physical preparation was not enough to carry him through. On July 25, 2015, James overcame all odds and defied all doubts by completing 50 full distance triathlons, in 50 states, in 50 consecutive days (50.50.50). Completing what is now considered the greatest feat of human endurance.

Every one of us has experienced a time in life when we reach our limit; physically, mentially, emotionally, spiritually. But each of us CAN achieve more, reach higher, raise the bar and silence the doubters. James story of reaching new limits is one every company, school, organization and individual can relate to. He is an ordinary guy, whose extraordinary personal story will make you laugh, cry, reflect, and leave you inspired to reach higher.

REDEFINE IMPOSSIBLE

When James Lawrence (aka the Iron Cowboy) announced his plan to complete 50 Ironmans in 50 consecutive days in all 50 states, the only person who believed that he could pull it off was James himself (and his wife, Sunny). An Ironman consists of a 2.4-mile swim, a 112-mile bike ride, and a 26.2-mile run. In Lawrence’s case, he would have to complete those distances and then make it to the next state in time to do it all over again the next day. Even Lawrence’s coach didn’t think he could do it; he penciled in another event the day Lawrence was supposed to complete the challenge. But with the support of Sunny and their five children in tow, and with grassroots support conjured always at the last minute via Facebook, Lawrence accomplished exactly what he set out to do. Iron Cowboy is the story of Lawrence’s herculean 50-day journey and all the wonderful, miserable, and life-threatening events that happened along the way, as well as a glance at his life leading up to the mission, and winning two prior world records.

Key take-ways from Redefine Impossible:

  • Going all in
  • Breaking through mental and physical barriers.
  • Be uniquely you.
  • Belief and conviction on your journey.
  • Mind over matter.
  • Teamwork > One man’s feat
  • Get your priorities straight.
  • What’s your why? No goal too big – you just need the right steps.

Related Speakers

Terre Short, Keynote Speaker

Terre Short

CEO and Founder of Short Group

Rohit Bhargava Speaker

Rohit Bhargava

Expert on marketing

Anne Grady keynote speaker

Anne Grady

Entrepreneur

Michael O'Sullivan

Michael O'Sullivan

Expert in Oil and Gas logistics and technology

Rob Shallenberger, Speaker

Rob Shallenberger

CEO

Zainab Salbi, speaker

Zainab Salbi

Founder

Eric Berry, Sports Motivational Speaker

Eric Berry

NFL Player for Kansas City Chiefs

Desi Williamson, Business Motivational Speaker

Desi Williamson

Entrepreneur

Joe Buck, Celebrity Speaker

Joe Buck

Lead NFL & MLB Play-by-Play Commentator

Twyla Tharp, Inspiration Speaker

Twyla Tharp

Renowned Dance Choreographer

Clay Clark

Clay Clark

Founder of Thrive15.com

Edgar Perez, Speaker

Edgar Perez

Artificial Intelligence

Reviews

Testimonials

A wonderful bureau to work with! Big ups to everyone who helped make our event a success. Fingers crossed we get the chance to collaborate fo..

MDRT | Testimonial

"As always, you are the best most responsive speaker bureau I've ever worked with!"

Image Media

Angela Schelp was a great partner in finding the right kick-off speaker for our conference. This was my first conference identifying the keyn..

CubeSmart

I just wanted to thank Matt Meyer and Sheryl Moon for their meticulous assistance with identifying, securing and preparing our chosen guest s..

Testimonials | TraceLink | Executive Speakers

This was my first experience using ESB to locate and secure a keynote speaker for my Corporate event. They were extremely easy to work with a..

AngMar Medical Holdings

"Matt Meyer was really wonderful in assisting me to find the correct keynote speaker for our conference. Jenny Foreman was completely on top ..

The Anchor Group

"As always, Executive Speakers Bureau helped us execute another flawless event. It is always so reassuring to know that you have a team behin..

Texas Hospital Association

"What stands out about the times I have worked with Executive Speakers Bureau is their lightning-fast response time. ESB’s account exec..

Keynote Speaker

"I've worked with Richard and ESB for many years and he's always able to deliver for us. He works hard to meet your speaker goals within the ..

Chem Dry

"Angela is the best!!! I can always count on her honest feedback about speakers. She helps me look like a hero to my company!"

Testimonials | Medtronic | Executive Speakers
Need Suggestions? Have Questions?

Need Suggestions? Have Questions?

Call to discuss how we can you help find the right speaker(s) for your organization.

© 2022 Executive Speakers Bureau. All Rights Reserved.

Design and Developed by eBiz Solutions

Get Ideas in 1 hour or less

Executive Speakers Bureau consistently receives praises about our speed and efficiency. From the beginning of your event planning, our extensive online speaker database and resourceful staff allow us to quickly equip you with the best speaker for your event.

Need a last minute speaker? No worries. Our speed and efficiency help us give you ideas for speakers in one hour or less.

Please fill in information below