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Meet

Robert Spector

Author of the Best-Seller, “The Nordstrom Way: The Inside Story of America’s #1 Customer Service Company”
Speaker Fee:
$15,000 - $20,000
Virtual Fee:
Please inquire
Travels From:
Washington
Robert Spector
Book Robert Spector
Speaker Fee: $15,000 - $20,000
Virtual Fee: Please inquire

Robert Spector Speaker Biography

Robert Spector is an international keynote speaker, thought leader, and author of the business classic THE NORDSTROM WAY: The Inside Story of America’s Number One Customer Service Company. BusinessWeek magazine said, “For anyone looking to understand customer service at its best, this book bubbles with insights.”

He completely revised and rewrote the original book in 2005, 2012 and 2017.

Robert’s most recent book is THE CENTURY-OLD STARTUP: The Nordstrom Way of Embracing Change, Challenges and Customer Service, which examines how Nordstrom has survived and thrived since its founding in 1901. Forbes selected THE CENTURY-OLD STARTUP as one of the Top 10 Business Books of 2024.

His other books include: AMAZON.COM: GET BIG FAST—the definitive story of the origins of Amazon, which has been translated into 18 languages; THE MOM & POP STORE: True Stories From the Heart of America, a memoir of practical lessons learned working in his family’s butcher shop in Perth Amboy, as well as stories of independent retailers from all over the U.S., as well as Tokyo and London; ANYTIME ANYWHERE: How the Best Bricks-and-Clicks Businesses Deliver Seamless Service to Their Customers, the groundbreaking book on omnichannel customer service

Spector has delivered keynote speeches and training sessions in 26 countries, several of them more than once.

He has contributed articles to many publications, including The New York Times, The Wall Street Journal, Sports Illustrated, Women’s Wear Daily, Details, and National Lampoon. He has been a guest expert on national podcasts, television and radio programs, and is quoted in publications throughout the world.

A graduate of Franklin & Marshall College in Lancaster, Pennsylvania, Spector has taught a course called “Retail Reinvention: Everything Old is New Again,” at Western Washington University in Bellingham, Washington, drawing on the work he’s done on Seattle-based icons Nordstrom, Amazon, Starbucks, Costco, and Pearl Jam.

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Speech Topics

The Nordstrom Way of Excellent Customer Service Principles
Through vivid storytelling and examples, Robert takes the audience on a tour of the 10 principles that comprise The Nordstrom Way.

Omni-Channel Touchpoints
Today’s customers want companies to know them – their preferences, their purchases, their history, and their credit card numbers—across all channels. They want the same brand experience whether in store, online or on the phone. The customers who spend the most money and shop the most often tend to shop omni-channel. Learn how to create a seamless customer service experience.

Building a Culture of Customer Service Excellence 
World-class customer experiences are created from the inside of an organization out. Discover a wealth of ideas for creating a great customer service culture.

Creating Great Customer Experiences 
To create the ultimate customer experience, you must view your business through the eyes of your customer. Would you want to be a customer of your organization? Learn how to deliver a consistently inviting, helpful and easy experience across all touchpoints. It’s more than generating quality transactions, it’s about building lasting relationships.

Creating and Telling Your Company Story
Developing a compelling narrative about who you are, how you started, what you stand for, and your purpose and vision, is the foundation for building an authentic and powerful company culture and brand. Learn how to tell your story to your employees, and infuse your culture with that story. Then discover how that story can be reflected outward to your customers in meaningful ways.

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“Robert Spector was a featured guest speaker
for Infiniti’s 2011 Leadership Summit Tour. His
ideas for optimizing the customer experience
struck a receptive chord with Infiniti retailers.”

Infiniti

“Our firm has a strong corporate culture, and
your presentation confirmed how that can be
a strategic advantage for us. The Nine Principles
resonated with our audience, who are the
front-line providers of service at our firm. Your
presentation was timely and fit in well with the
overall message of our conference.”

Edward Jones

“Thank you for your inspiring and motivational
presentation on The Nordstrom Way. Our
National Donor Marketing Meeting was an
overwhelming success due in large part to
your willingness to share your experience and
expertise with the senior leaders in our organization.
The comments we received from
meeting participants regarding your presentation
were extremely positive. In fact, may of
your ideas and suggestions were the focus of
the following day’s break-out sessions.”

American Red Cross

“You held the rapt attention of our members,
and the follow-up conference evaluation provided
high marks for you, your topic, and your
presentation style. You were such an important
part of the conference.”

Bank Marketing Association New England Chapter

“Anyone running a company or working for
a company can benefit by learning how and
why Nordstrom provides its level of customer
service. You do not need to be in the
retail business to understand the value of
customer service. We are in the business
of selling software, and I found your talk,
informative, educational, humorous. and
inspiring. I highly recommend this talk for
any company that has a customer.”

BAE Systems

“You understood our customer issues and were able to provide a framework by which our team could understand the implications for providing outstanding customer service.”

Pfizer Pharmaceuticals Group

“Your brainstorming session was empowering for the managers, many of whom commented about their eagerness to share the outcomes with their teams.”

Charles Schwab Institutional

“Robert did an excellent job connecting with our audience of luxury real estate professionals. Our group loved him! Nothing but glowing reviews.”

Who’s Who in Luxury Real Estate

“When it comes to customer service, Robert practices what he preaches.”

McKesson Corporation

Robert’s insights were most informative. Our audience enjoyed hearing his perspectives.

J.D. Power and Associates

Robert’s expertise on Amazon, Costco, and other Seattle companies was the highlight of our “Global Future Business Summit” in Hangzhou. We look forward to his next visit to China.

Zhejiang Jiangong Real Estate Development Group

It was a great pleasure to have you with us at our conference in Alicante, Spain. You really left a deep impression. Many people were citing you during the event. Back home in Switzerland, we received a lot of emails from conference participants with your statements included.

DSM Nutritional Products

Many attendees told me your keynote was their favorite part of our company retreat. Your stories resonated and inspired us to do more for our clients.

Anchor QEA

Robert’s entertaining and inspiring keynote presentation resonated with attendees at Starwood’s Leadership Conference. We received many positive comments about his message of customer service and the importance of teamwork and collaboration.

Starwood Hotels and Resorts

Your presentation was fabulous and extremely well received by all of the attendees.

Luxe Home Boutiques

As the featured keynote speaker at our Customer Experience Summit, your talk was perfectly understood and it will inspire us to deliver excellent customer service.

Telekom Malaysia

Robert held the audience in the palm of his hand as he guided us through the value of truly outstanding client service! He demonstrated how the principles of the Nordstrom culture can be applied to other industries.

LanguageLine Solutions

We have had Robert speak at three of our events. He is always well-prepared, and we have found him very willing and able to tailor his message to different audiences. His message is timely and thought provoking.

Formula 4 Media