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Meet

Jenn Cassetta

Empowerment and Self-Defense Expert
  • Founder of Stilettos and Self Defense

  • Speaker on Confidence, Safety, and Personal Empowerment

Speaker Fee:
$20,000 - $30,000
Virtual Fee:
$5,000 - $10,000
Travels From:
California
Jenn Cassetta
Book Jenn Cassetta
Speaker Fee: $20,000 - $30,000
Virtual Fee: $5,000 - $10,000

Jenn Cassetta Speaker Biography

Jenn Cassetta is a global keynote speaker, peak performance coach, author, and 3rd-degree black belt who helps high-performing professionals stop running on empty and start leading with grounded, unshakable power.

Blending ancient martial arts wisdom with modern peak performance science, Jenn teaches leaders how to stay steady under pressure, make clear decisions, and lead with confidence in high-stakes environments.

From Trauma to Training

Her work is both personal and proven.

After running through the ashes during the collapse of the World Trade Center on 9/11 in NYC, she found herself dealing with a nervous system that no longer felt steady or safe. Martial arts training became the path she took to feel strong. grounded, capable, and in control of how she moved through the world.

What started as a way to feel safer became a discipline. She earned her black belt and kept going. Today, Jennifer is a 3rd-degree black belt in Hapkido, with over two decades of holistic training rooted in awareness, resilience, and real-world application.

Mind. Body. Spirit.

Martial arts was the gateway but Jenn expanded her training to include the science of how we think, feel, and perform. Early on, she became a certified health coach and got a Master’s degree in Clinical Nutrition, studying how the body supports energy, focus, and long-term performance. She trained as an NLP practitioner, exploring how thought patterns shape behavior and identity. And as a certified high-performance coach, she focused on the habits and mindset required to sustain success without burnout.

From Personal Practice to Global Work

Today, she brings that work into organizations and onto stages around the world, helping leaders navigate complexity with greater clarity, presence, and confidence.

She has worked with companies like Apple, American Express, and Visa, and has spoken globally—from Los Angeles to New York City to Dubai and Riyadh.

Her work blends ancient martial arts wisdom with modern performance science, offering a grounded, practical approach to leadership in a world that rarely slows down.

Beyond the Stage

Jenn is the author of The Art of Badassery and the host of The Art of Badassery podcast, where she interviews leading voices in mindset, wellness, and personal growth.

She’s been a trusted voice on media outlets that include: The Today Show, Good Morning America, Inside Edition, The Doctors and many more.

Her upcoming book, Secrets of the Sensei, continues her mission—helping people protect their peace and reclaim their power in an increasingly demanding world.

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Featured Videos

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JENN CASSETTA SPEAKER REEL 2026
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TOURISE25 | Day 3 | The Black Belt Mindset
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How to Fight a Bully Without Using Your Fists | Jennifer Cassetta | TEDxFordham University
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The Art of Empowerment: mojo from the dojo | Jennifer Cassetta | TEDxTemecula
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Speech Topics

THE BLACK BELT EDGE : AKA The Art of Badassery
Audiences: General Sessions, Leadership Conferences, Sales Teams

DESCRIPTION
In high-pressure environments, performance isn’t just about what you know—it’s about how you show up.
When the stakes are high, even top performers can lose focus, react emotionally, or shrink their presence. The result? Missed opportunities, weakened leadership, and inconsistent performance.
In this dynamic keynote, Jenn Cassetta—keynote speaker, high-performance coach, and 3rd-degree black belt—introduces her signature Black Belt Edge framework, a powerful system rooted in martial arts training that builds resilience, confidence, and leadership from the inside out.
Using a progressive “belt-level” approach, Jenn teaches audiences how to strengthen their mindset, protect their energy, and lead with clarity and authority—no matter what’s coming at them.
This keynote gives your audience a clear path to performing at a higher level—consistently, confidently, and without burning out.

WHAT THIS KEYNOTE IS ABOUT
White Belt: Resilience
Embrace challenges, recover quickly, and build the mental toughness required to perform under pressure.

Orange Belt: Boundaries
Protect your time, focus, and energy so you can operate at your highest level.

Green Belt: The Kihap (Powerful Communication)
Use voice, language, and presence to communicate with clarity, confidence, and impact.

Blue Belt: Energy Management
Manage your internal state so you don’t run on empty or burn out.

Black Belt: Leadership
Integrate it all to lead with calm authority, clarity, and control.

KEY LEARNINGS
A clear, structured framework for building resilience, confidence, and leadership
Practical tools to strengthen communication and executive presence
How to protect your energy and avoid burnout while performing at a high level
A repeatable system to lead yourself and others more effectively

THE RESULT
Your audience will leave with a practical, memorable system they can apply immediately to lead, communicate, and perform with greater confidence, clarity, and control.

SENSEI SECRETS FOR PEAK PERFORMANCE

Audiences: Leadership Summits, Executive Retreats, High-Level Performers

DESCRIPTION
In a world filled with constant noise, pressure, and distraction, the true edge isn’t working harder—it’s mastering your internal state.
In this advanced keynote based on her upcoming book Secrets of the Sensei, Jenn Cassetta reveals a deeper level of performance—one rooted in awareness, energy protection, and precise control over your mental and emotional state.
This is where high performers evolve into masters of their environment.
Through powerful tools like the Sensei Scan, Big Sensei Energy, and the shift from force to flow, Jenn teaches audiences how to move through high-stakes situations with clarity, intuition, and control—without being thrown off by external chaos.
This keynote isn’t about doing more.
It’s about operating on a different frequency.

WHAT THIS KEYNOTE IS ABOUT
The Sensei Scan (Awareness)
How to read any room, situation, or interaction with precision and clarity

Big Sensei Energy (State Mastery)
How to cultivate calm, grounded, confident energy that influences every interaction

Force vs. Flow
When to push, when to pivot, and how to stop wasting energy on resistance

Energy Protection
How to protect your focus, attention, and mental bandwidth in a distracted world

Resilience Reservoir
How to build deeper reserves so you can sustain performance over time

KEY LEARNINGS
How to sharpen awareness and make better decisions in real time
Tools to regulate your internal state and stay grounded under pressure
How to stop forcing outcomes and operate with greater precision and ease
Strategies to protect your energy, focus, and attention
A higher-level approach to performance that reduces burnout while increasing impact

THE RESULT
Your audience will leave with a deeper level of awareness, control, and clarity—equipping them to navigate complexity, lead with precision, and perform at a higher level without unnecessary effort.

BURNOUT TO BLAZING!

Your practical, behavior-change, workplace performance talk.
Audiences: General Sessions, Teams, Organizations focused on performance & wellbeing

DESCRIPTION
Burnout isn’t just about being overworked—it’s about being out of alignment with how you manage your energy, stress, and daily habits.
In today’s always-on world, many high performers are running on empty—trying to keep up, push through, and stay productive without the systems to support sustainable performance.
In Burnout to Blazing!, Jenn Cassetta delivers a practical, science-backed approach to stress management and energy optimization—so individuals can perform at a high level without sacrificing their well-being.
This keynote focuses on the daily behaviors and habits that directly impact performance, helping audiences shift from reactive, depleted states into consistent, energized action.

WHAT THIS KEYNOTE IS ABOUT
Boundary Setting
How to protect your time and energy from constant demands and distractions

Energy Management
How to fuel your body and mind for consistent performance throughout the day

Nervous System Regulation
How to calm stress responses and stay focused, clear, and in control

Sustainable Performance
How to build habits that support long-term productivity without burnout

KEY LEARNINGS
How to recognize early signs of burnout and interrupt the cycle
Practical strategies to manage stress in real time
Simple habit shifts that increase energy, focus, and productivity
Tools to regulate the nervous system and reduce overwhelm
A clear approach to maintaining performance without sacrificing well-being

THE RESULT
Your audience will leave with practical tools and daily strategies to reduce stress, increase energy, and sustain high performance—without burning out.

ENHANCE THE EXPERIENCE:
The Black Belt Board Break
Take your event beyond inspiration and into transformation.

As a powerful add-on to any keynote, Jenn’s guided board breaking experience gives audience members the opportunity to physically break through a limiting belief—turning a powerful message into a moment they’ll never forget.

Rooted in martial arts tradition, this experience reinforces themes of resilience, confidence, and decisive action—while creating a high-energy, unforgettable moment for your audience.

Ideal for:
Closing keynotes with impact
Leadership events and team experiences
Audiences ready to step into bold action

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What a truly inspirational speaker! The life experiences you’ve experienced and spoke about along with your positive thoughts and energy had all of the attendees captivated; so much so that they did not want to leave the course and wanted to hang around to chat more!

American Airlines

Jenn had me on the edge of my seat, I was captivated by every word she spoke. Her message is both powerful and empowering; how to better position oneself to protect mind, body, heart and soul in order to thrive and live a healthy, happy and fulfilled life.

British Airways

Jennifer’s presentation was both educational and empowering. The ‘Art of Badassery’ was a highlight of our day and a favorite amongst a diverse group of 150 female Bankers in the room.

UBS

Jennifer is empowering, inspiring and motivational! She is truly an expert in the Art of Badassery!

Hyatt Hotel Corporation

Jenn held a series of speaking events for the Visa Women’s Network and the Visa Asian Employee Network on the topics of “Safety & Self Defense – from the Streets to the Boardroom” and “Unleash Your Mojo with Wisdom of the Dojo”. She knocked both sessions out of the park! We had ~300 participants across both events from across the globe. According to survey feedback from participants, “Jenn goes beyond showing women how to feel empowered. She shows them how to take action towards protecting their peace and power”. Over 85% of survey respondents said they felt inspired by her event, citing Jenn’s successful use of her own vulnerability to connect with the audience.

VISA

Jennifer energized a normally docile audience, bringing Attendees to their feet on multiple occasions. She brings a great story, fun learning material, and everyone leaves motivated!

Visit Dallas

Jennifer’s energy, uniqueness and enthusiasm was praised and welcomed by the more than 450 participants at the Bacardi Spirit Forward Summit. She was an integral part of keeping energy levels high for the day.

Bacardi Martini, Inc.

Jennifer is an incredibly dynamic and engaging speaker. I loved that she was able to break down what seemed like daunting tasks into action items making it easier to understand how to take back control of your life and embrace your inner badass.

Meeting Professionals International

Jennifer spoke to a group of female lawyers and she was one of the best speakers I’ve seen, hands down. She was engaging and got everyone up and moving around throughout the discussion. I have heard nothing but positive feedback about her talk. One of my associates even yelled “KIYAP!” afterwards when we were talking about establishing boundaries with another lawyer. I highly recommend her!

Partner at Law Firm

What a gift Jenn was to our organization! Jenn led a series of virtual sessions with our employees, walking us through key themes from her book, The Art of Badassery. Our intent was to engage and empower our employees through Jenn’s program. She surpassed our expectations. Her informal, authentic style allowed our audience to feel connected with her and lean in further to the discussions, getting the most out of Jenn’s framework. We had great feedback from our employees. I highly recommend Jenn for team building, empowerment talks and coaching.

VP, Columbia Threadneedle Investments