Bruce Himelstein
- Former Executive of Ritz-Carlton, Loews, and Marriott Hotels
- Named one of the Top 25 Most Extraordinary Minds in Sales and Marketing
- Luxury Brand and Service Industry Marketing Guru
Bruce Himelstein Speaker Biography
Recognized as “One of The Top 25 Most Extraordinary Minds in Sales & Marketing” by The Hospitality Sales & Marketing Association International (HSMAI), Mr. Himelstein has transformed multi-billion-dollar companies into game-changing industry innovators.
During his illustrious career, Bruce Himelstein has been credited with leading some of the travel/hospitality industry’s most prestigious brands into the new era, including Loews Hotels, The Ritz-Carlton, and OceanIa Cruises.
As Corporate Vice President of Sales and Marketing for The Ritz-Carlton Hotel Company, he successfully implemented the renewal and transformation of the trusted luxury brand, with his groundbreaking “Blow The Dust Off The Lion and Crown” campaign.
This campaign effectively reinforced the hotel’s prestigious appeal to longtime clientele while opening up a whole new market by attracting a new generation of guests to the global brand. Mr. Himelstein and this campaign are featured prominently in Joseph Michelli’s New York Times bestseller, The New Gold Standard.
An inductee into the American Marketing Association Hall of Fame, Himelstein also sits on many prominent industry boards, including the Luxury Institute Advisory Board. In addition to a full book of speaking engagements, Mr. Himelstein participates in interviews such as those with the Wharton Business School on XM Sirius radio and as a part of the Forbes’ CMO Series.
Recognized for his ability to identify and implement strategies to maintain relevance in today’s rapidly evolving business world, Bruce Himelstein delivers valuable insight to help marketers, corporate executives, and diverse organizations in any industry build and maintain a successful brand, develop a culture of successful service, and efficiently harness talent to effectively foster innovation.
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Speech Topics
HOW DOES YOUR BRAND STACK UP? HOW CAN IT BE BETTER?
Everything your organization does, adds or detracts from your Brand equity. Himelstein shares his experience from his days at Marriott, Ritz-Carlton and Loews Hotels. Bringing the firewalls down within your organization actually strengthens your Brand and increases your share of the market. Be clear on who you are for the internal AND external customer. Himelstein will share his Board room presentations to accomplish this goal!
Blowing the Dust off the Lion and Crown: Staying Relevant in a Changing Marketplace
How do you make your brand relevant? Bruce Himelstein, the man behind the Ritz-Carlton’s journey to the top of the luxury world, reveals the secrets behind his award-winning and groundbreaking strategies to revitalize the brand, while staying true to its roots. From harnessing the talents already within your organization to embracing new ways of thinking, Himelstein reveals the secrets to brand success.
TAKE YOUR WORK SERIOUSLY, NOT YOURSELF!
Bruce Himelstein’s leadership experience and style have propelled his career from Bellman to Chief Marketing Officer of a Global, iconic Brand….The Ritz-Carlton. He shares his learning’s from what produces positive results, focused individuals, and team dynamics.
Leadership is about resiliency and no fear of change. “ He crushes the myth….”We don’t do that here” and offers personal examples from his vast experience. As a Leader, what type of role model do you want to be? Bruce will show you!
Customized Programs:
THE INTERSECTION OF HOSPITALITY & HEALTHCARE
Bruce Himelstein has been involved with the hospitality industry serving as a top executive for the Ritz-Carlton brand. As the Chief Marketing Officer, Bruce was in charge of building one of the largest luxury brands in the world. With his findings, Bruce is one of the few people that can speak about the subject of how the Healthcare system can be improved by the customer service in the hospitality industry. As one of the leading innovators of the hospitality industry, he is able to implement strategies that carry over into other sectors that develop a winning culture.
– Lakeview Health Board Member
– SVP of Marriotts Senior Living Division
– Served On Hospital Governing Board of Directors
He’ll bring your audiences on the inside on how Ritz-Carlton’s Customer Service principles will benefit the Healthcare industry.
THE INTERSECTION OF HOSPITALITY & __YOUR INDUSTRY__
Bruce Himelstein has been involved with the hospitality industry serving as a top executive for the Ritz-Carlton brand. As the Chief Marketing Officer, Bruce was in charge of building one of the largest luxury brands in the world. With his findings, Bruce is one of the few people that can speak about the subject of how any industry can be improved by utilizing some of the customer service principles from the hospitality industry. As one of the leading innovators of the hospitality industry, he is able to implement strategies that carry over into other sectors that develop a winning culture.
