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Greg Verdino

Greg Verdino

    • Business Futurist & Digital Transformation Expert
    • CEO of CognitivePath. Author of Never Normal.
    • Co-Host of No Brainer: An AI Podcast for Marketers
Full Bio
In Person-Fee 🛈

$15,000 - $20,000

Virtual Fee:

$10,000 - $15,000

Travels From

New York

Digital Transformation Keynote Speaker - Greg Verdino - Showreel

Digital Transformation Keynote Speaker - Greg Verdino - Showreel

What Is Adaptability?

What Is Adaptability?

Bridge the Digital Gap: Greg Verdino on Where Transformation Meets Adaptability

Bridge the Digital Gap: Greg Verdino on Where Transformation Meets Adaptability

Greg Verdino Speaker Biography


Greg Verdino is a highly regarded authority on “the digital now.” He is known for his uncanny ability to forecast trends, spot the difference between fads and the future, and empower organizations to thrive in the face of exponential change.

Greg’s perspectives on business trends and exponential technology have been shaped by 30 years spent working at the forefront of change, during which time he has advised hundreds of organizations including more than 50 of the Fortune 500; has served in senior leadership positions at a half-dozen technology start-ups; and has launched innovative products, lines of business, and divisions from within traditional companies.

Greg is the founder and CEO of CognitivePath, an AI business consultancy that helps organizations harness the transformative power of generative AI to enhance productivity, unleash creativity, improve performance, and create strategic advantage.

His career spans more than 30 years in marketing, business, and technology innovation. Among his key roles, he's been vice president of emerging technologies at Digitas, chief strategy officer at social media consultancy crayon, CMO at an early venture-backed online video network, and CEO of his own B2B content agency.

Greg is the author of Never Normal: Uncommon Ideas for Leaders Who Won't Settle for the Status Quo (2020) and microMARKETING: Get Big Results by Thinking and Acting Small. He is also the co-host of No Brainer: An AI Podcast for Marketers to help leaders at big brands see through the AI hype, understand why artificial intelligence matters for media and marketing, and make informed decisions about the strategic role of AI for their organizations. When he’s not making media, Greg is making news. Over the course of his career, he has served as a go-to expert for a wide range of media outlets including Bloomberg Business, CNN, eMarketer, the New York Times, Raconteur and the Wall Street Journal.

He has spoken at hundreds of corporate and association events throughout the real world and everywhere online. Greg lives on Long Island with his family and the world’s most disobedient cat.

*VIRTUAL-Adapt

Adapt is all about how to thrive in the face of relentless change, especially when you can't anticipate or prepare for the unexpected - something everyone is grappling with during these trying times. From the big stuff (health, the economy, etc) to the "small" (how do I keep my kid quiet during this Zoom call), adaptability is THE topic of the day and in this presentation, we provide the playbook for business leaders looking to embrace adaptability for themselves and empower their people to be more adaptive.

Greg also talks about digital transformation, which is even more relevant now that the crisis has forced organizations to embrace digital and the future of work overnight. All the things that were "in the plan" are now implemented in practice because organizations have no other choice. Greg's digital transformation topic has never really been about technology and is a great fit for organizations undergoing a sudden, accelerated transformation of their strategy, workforce, and culture.

 

Digital Revolutionaries
How the World’s Boldest Businesses Tap Into Exponential Change to Transform Themselves, Their Industries and the World

From the Internet of Things to the automation of everything. From artificial intelligence to augmented reality. From virtual experiences to 3D printed products. From big data in the cloud to the collaborative power of people in the crowd. Driven by wave after wave of exponential advances in technology, humans are racing toward a “hyper-networked now” that reimagines every aspect of how we live and work. Businesses that can’t transform at the same speed of change will face an uncertain future at best and certain failure at worst. Those that can will see exciting opportunities for exponential growth.

Welcome to the world of digital revolutionaries – the companies (and the leaders inside those companies) that are transforming themselves and entire industries. Over the course of more than two decades, digital futurist and business strategist Greg Verdino has not only studied change; he has helped some of the world’s most highly regarded organizations navigate it successfully. In this thought-provoking exploration of the technologies and trends that are rebooting business right now, you will see how the world’s boldest businesses – both digital disruptors and innovative incumbents – are already putting tomorrow’s biggest business ideas to work today. Plus you’ll learn how you can do the same in order to beat your competition to the future and meet the customer of the future.

In this keynote you will:

  • Understand the top trends shaping the future of business, society and the world
  • See powerful examples of the ways in which exponential changes in technology are changing what it means to be human, and consider why #humantransformation sits at the heart of customer and employee experience
  • Learn how and why digital has become a board-level business imperative
  • See how companies in a wide range of industries are turning to digital to transform the way they work, how they create and capture new value and the relationships they have with their customers
  • Gain insight into how you can apply these lessons to transform your own business to thrive for the future

Greg has delivered versions of this talk (always refreshed with up-to-the-minute examples and customized for each event) to enthusiastic audiences around the world. Digital Revolutionaries is ideal for corporate leadership summits, technology provider customer conferences, sales and marketing kick-offs, and industry association events.

 

microMARKETING
Get Big Results by Thinking and Acting Small
* THIS IS A LEGACY TOPIC AND AVAILABLE BY SPECIAL REQUEST ONLY.

In our age of information saturation, consumer attention is the scarcest commodity of all — which makes your job tougher than ever. How do you thread your messages through billions of bite-sized pieces of content to reach the right people? One thing’s for sure, you’re not going to succeed using traditional approaches. Mass marketing is dead; the next big thing is indeed very small. microMARKETING empowers you to rethink, retool, and revitalize your marketing strategies to take full advantage of the opportunities created by the microcontent explosion. In this talk, Greg will give attendees the tools they’ll need to create a strategy that emphasizes relationships over reach, interactions over interruption, and social networking over broadcast networks. And the best part? While mass marketing was limited to big brands with even bigger budgets, Greg’s micromarketing approach puts powerful engagement and big results well within reach for organizations of all sizes.

This presentation draws on Greg’s book of the same name, providing real examples and practical takeaways for audiences looking to take their social media, content marketing, and customer experience programs to the next level.

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