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Michael Dart is a private equity partner with global management consulting firm, A.T. Kearney. He is the co-author of The New Rules of Retail, a guide to succeeding in the modern retail environment. In his more than twenty years of consulting, Michael has worked with many leading retailers, consumer products companies and private equity firms. He is frequently quoted in the Wall Street Journal, Financial Times, global and national media, and trade journals. Consulting magazine recognized Michael as one of its Top 25 Consultants of 2010.
The New Rules of Retail: Competing in the World’s Toughest Marketplace
Driven by constantly evolving technology, globalization and a saturated marketplace, consumers now have total and instantaneous access to whatever they desire, thus creating an unprecedented level of consumer power and expectations.
The impact of these changes is so profound that all traditional strategic success factors—and the business models necessary to execute them—will become extinct.
Using profiles and case examples of industry giants, we reveal why some retailers are tremendously successful at reaching today’s increasingly elusive and demanding consumer and explain the new mandate for retailers: neurological connectivity, preemptive distribution and value chain control.