
$30,000 - $50,000
$10,000 - $15,000
Costa Rica
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Adam Bierman is a visionary entrepreneur who built the first U.S. cannabis unicorn, bringing a once-taboo product into the mainstream. As the co-founder of MedMen, he launched the most recognized cannabis brand in the world, with flagship stores from Beverly Hills to New York’s Fifth Avenue. MedMen played a pivotal role in making cannabis a normalized part of culture and commerce.
An unconventional thinker who is always challenging the status quo, Bierman helped create a new asset class in cannabis—an industry once defined by stigma, now filled with unprecedented opportunity. His story is one of ingenuity, perseverance, and breaking barriers. Today, he partners with disruptors and innovators to push boundaries and ask, "Why not?”
Breaking Barriers: How to Disrupt Established Markets and Create New Asset Classes
Discover how to challenge traditional industries and build new asset classes by leveraging innovation and strategic disruption.
Scaling Innovation: Lessons from Building a Multinational Brand in a Fast-Growth Industry
Learn the key strategies for scaling a business across multiple regions while navigating rapid growth and complex regulatory landscapes
The Entrepreneur's Playbook: Building Resilience and Perseverance in Uncertain Markets
Explore how to build resilience, adapt to uncertainty, and drive success in volatile or emerging markets.
Mainstreaming the Unthinkable: Strategies for Shifting Public Perception and Changing Consumer Behavior
Uncover the methods for transforming public perception and changing consumer behavior in industries once considered taboo.
Creating Value in Uncharted Territory: How to Lead Through Innovation and Risk
Learn how to lead through uncertainty, manage risk, and create value in new and evolving markets.

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