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Duncan MacPherson Speaker

Duncan MacPherson

    • Co-CEO, Pareto Systems, and Pareto Platform
    • Professional Branding & Client Acquisition Expert
    • Author of Two Best-Selling Business Development Books
Full Bio
Fee Range, In-Person:

$10,000 - $15,000

Fee Range, Virtual: Please Inquire
Travels From

Canada

Out Take From Cracking The Code

Out Take From Cracking The Code

Out Take From Breakthrough Business Development

Out Take From Breakthrough Business Development

Duncan MacPherson is the CEO of Pareto Systems, an industry-leading business development firm dedicated to the elite professionals and companies within the knowledge-for-profit sector. Duncan and his team of consultants work with professionals in a wide range of fields including Financial Services, Insurance, Accounting, Legal, Mortgage, and Consulting to create predictable, sustainable, and duplicable businesses. Pareto Systems is well known for its approach which is based on best practices and for its focus on implementation.

As CEO of Pareto Systems, Duncan travels extensively throughout North America and around the world, conveying dynamic and fact-rich presentations that have made him a popular spokesperson for the knowledge-for-profit sector.

Duncan's expertise in demystifying business development and marketing in the financial world has universal appeal; from the high-level advisor to the successful wholesaler, to corporate financial institutions. Duncan's primary goal is to help Knowledge-for-Profit Professionals achieve liberation and order in their businesses through step-by-step methodology and execution.

Duncan often contributes articles and commentary to industry publications and is a best-selling author with his book: Breakthrough Business Development, Take Your Business to the Next Level. Recently, he has released his new book: The Advisor Playbook.

Duncan enjoys many recreational activities including golf and tennis, and he loves spending time with his wife and two boys.

To book Duncan MacPherson call Executive Speakers Bureau at 901-754-9404.

Breakthrough Business Development:
Take Your Business to the Next Level

If you aspire to a predictable business without any plateaus while restoring liberation and order to your personal life, Duncan MacPherson has created an actionable process that you can translate into measurable results. This time-test approach has been deployed by thousands of knowledge-for-profit professionals to reduce friction and improve sustainable productivity.

  • Competitor-proof existing client relationships
  • Convert occasional customers into fully empowering clients
  • Create a referable client experience


Cracking The Code:

The Art of Articulating Your Value

To unlock your full potential when it comes to consistent client acquisition and sustainable client retention, you need to dial-in a combination of proven strategies that elevate you from the competitors. Duncan MacPherson has developed and refined a process that ensures that you can stand-out from the pack and attract great clients rather than having to chase them.

  • Develop a value-proposition that differentiates you
  • Deploy stewardship over salesmanship for improved persuasive impact
  • Ensure clients focus on what you’re worth rather that what you cost

Speaking Topics:

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